Brand Executive

Job Code: 249/001/568
Industry: Food Distribution

Job Brief:
We are seeking a proactive and experienced Brand Executive to help drive the development and management of our brands within the market. The role requires identifying growth opportunities, implementing brand strategies, and supporting cross-functional teams to achieve brand objectives. You will be responsible for improving brand positioning, supporting promotional efforts, and ensuring market penetration to increase visibility and revenue.

Job Responsibilities:

• Develop and implement action plans to achieve brand targets with the support of sales teams and principals.
• Conduct market analysis to assess the current positioning of the brand and identify potential growth opportunities.
• Create and execute penetration strategies for expanding brand reach in existing and new markets.
• Position the brand effectively in the market by developing and implementing competitive pricing strategies.
• Design and execute promotional plans to boost brand visibility and engagement.
• Support product listing efforts in new outlets and channels.
• Identify and explore new potential channels for brand development.
• Plan and execute media strategies to maximize brand visibility within budget constraints.
• Coordinate with principals, sales teams, and market personnel to ensure alignment in brand strategy and objectives.
• Optimize visibility with minimal expenses while maintaining high standards of brand representation.